Public Relation, 4th edition

ISBN: 978Show contact number
Pub: McGraw Hill
Author: Baskin Heiman Toth Lattimore
Year: 2012
Stock: 10

Note: The book is an old stock, please expect few defects. Kindly chat to request to see the condition of the book.

With coverage of global markets, new technologies, multiculturalism, and the news about public relations in action, this text presents and explains the fundamental tools of public relations practice, providing a multi-disciplinary understanding of the emerging trends within the field, with spotlights on people and issues of interest to students.