Tiger Balm King: The Life And Times Of Aw Boon Haw

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Published: 1992
Author: Sam King
Publisher: Times Editions
Genre: Biography, Business, Asian entrepreneurship
Paperback: 376 pages
Condition: 7/10 (Used, good condition, minor discoloration on the cover & spine)

Synopsis:
Tiger Balm King: The Life And Times Of Aw Boon Haw by Sam King recounts the life of famed entrepreneur Aw Boon Haw, the businessman who built the globally recognized Tiger Balm brand. The book traces his journey from managing a family herbal medicine business to establishing a successful enterprise across Southeast Asia with his brother Aw Boon Par. It also highlights his innovative marketing strategies, philanthropic work and cultural contributions, including the creation of Haw Par Villa in Singapore. The biography offers a brief yet insightful look into the vision and entrepreneurship behind one of Asia’s most iconic brands.


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